Participation in the last Home Textiles Premium Fair

by Neus Jorda
Participation in the last Home Textiles Premium Fair
hometextilespremium
The fifth Home Textiles Premium by Textilhogar Fair took place from the 11th to the 13th September, once again at Madrid’s Caja Mágica.

This is the fair’s fifth year bringing together 69 exhibitors and 163 brands and marques from Spain and Portugal over three days. This is the only event which specialises 100% in home textiles, decoration and upholstery, and it was visited by high profile, affluent buyers, of interest to the exhibitors.

Once again, attendance by international buyers highlighted the importance of ATEVAL’s International Buyers Mission coordination – Home Textiles from Spain, supported by IVACE Internacional and ICEX, which enabled professionals from 35 countries to attend, making Home Textiles Premium by Textilhogar a vital promotional platform for the internationalisation of the textile sector.

AITEX took part in several parallel activities during the event in the ‘EL CUBO’ conference space. The first day included the presentation of the winning entries in the third Home Textiles Awards, organised by the AITEX-UPV Chair, and an opportunity for the students to exhibit their printed and Jacquard projects.

During the second day AITEX technicians spoke at the morning’s presentations on ‘Smart Habitats of the Future’, where they presented product and market trends for private and public spaces, and future trends in catering and retail. Both presentations are within the remit of the VALHABITAT project, supported by the Consellería d’ Economia sostenible, sectors productius, comerç i treball of the Generalitat Valenciana through IVACE.

AITEX took advantage of the fair to publicise the Second Business Awards 2019, designed to recognise the work of Spanish textile manufacturers in two categories: Innovation and Sustainability.

The main objective of AITEX’s attendance at the event was to present the Institute’s strategic areas of innovation to textile professionals, the research projects we are currently engaged in and the training services the Institute provides.

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